METALWORKING
BRANDING
PACKAGING DESIGN
GRAPHIC DESIGN
Handcrafting and branding a line of jewelry targeted towards young creatives in their 20s. Aiming to build a brand with a focus on bright and fun, while embracing the imperfections of being handmade.
B R A N D A S S E T S
cultivating a cohesive brand identity led by illustrations and bright welcoming colors
Primary Font:
ROCA BOLD
The brand is supported by three main illustrations: the robin, the cardinal, and the blue jay. These illustrations help to bring in the influences from nature that helped this brand form as well as delicate imperfections that mimic what is seen in handmade jewelry.
H A N D M A D E R I N G S
B R A N D I N C O R P O R A T I O N
JEWELRY PACKAGING
BUSINESS CARDS
STICKERS
INSTAGRAM
J E W E L R Y P R O C E S S
THANK YOU!
